Funnel design & optimizationFrom first touch to a booked meeting.
We build the path on which interest becomes a conversation: landing page, lead magnet, booking and follow-up. And we keep running it instead of setting it up once.
From practice
The Sleep Mentor
Every page of the presence leads to a simple booking.
Read the success storyWhat you get
A path that doesn't depend on chance.
Ad, page, lead magnet, email and meeting interlock instead of standing side by side as separate parts.
End to end
One path, not separate parts.
From first touch to a booked first meeting, built in one line.
Booking
Meetings without email ping-pong.
A direct booking path turns interest into an appointment.
Numbers
Visible numbers at all times.
You see where prospects drop off and where the path works.
Operation
Optimization instead of standstill.
Whatever doesn't work gets adjusted instead of left lying around.
What's included
Six building blocks, one continuous path.
Each block is accepted by function: the test booking goes through, the email arrives, tracking fires.
Landing page with conversion design
One page for one audience and one next step.
Lead magnet
Something prospects are glad to exchange their contact details for, such as a self-check or a guide.
Booking
Direct booking into your team's calendar, without detours.
Email sequences and follow-up
Those who don't book yet stay in touch, respectfully and relevantly.
Tracking and measurement plan
Measurability from the start.
Ongoing optimization
Tests and adjustments based on the numbers.
How we work
Three steps to a running funnel.
In the client acquisition system: weeks 5-8, campaigns live by week 8
Your part
Your expertise and client cases for the lead magnet, access to website and email tool before the build, and your approval of landing page and lead magnet.
From practice
Paths to a meeting, already built.
Client projectMayahuel
Landing pages for tastings with a direct booking path.
Read the success story
Career projectVenturaOS
A sales page with an 8-minute video training and Stripe checkout.
Read the project (German)
Projects of Alexander Freytag before Skalensprung: his own brands and products, not clients of Skalensprung.
Part of your path
Frequently asked questions
Questions about funnel design.
The path a prospect takes from first touch to a conversation with you: for example ad, landing page, a lead magnet such as a check, emails and the booking. We build this path as one system.
A website introduces your company. A funnel leads a specific audience to a specific next step. The two complement each other; often the funnel can connect to your existing website.
In the client acquisition system, funnel and campaigns are built in weeks 5-8 and go live by week 8. With a proven contact base, follow-up already runs from weeks 1-2.
Yes. It has its full effect in the client acquisition system, where message, campaigns and sales are aligned to the same ideal clients. We discuss the investment in your free consultation - it depends on scope and starting point.
Alexander Freytag · CEO & FounderLet's build your client acquisition system.
There is interest, but too few book a conversation? Let's talk about your path to the meeting.
No strings attached, 45 minutes, directly with Alexander Freytag.
Not quite there yet? Explore the case studies first.